Artificial intelligence and deep learning software for scientific purposes.

Identity design

A new identity with meaning

Everything is data. We wanted to create a digital identity that is unique, personal and most of all different each time you encounter it. Based on momentarily parameters the shape, colour, etc changes and creates a unique meaningful experience.

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Workshops gave us insight into what the company did, what it stands for and how it wanted to be perceived. Through brainstorm sessions and associative thinking we came up with a range of potential ideas.

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Through sketching and illustrating these ideas came alive and showed there dynamic potential. Eventually a selection of these designs made it to the client presentation.

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